{"id":509,"date":"2013-03-30T09:46:19","date_gmt":"2013-03-30T13:46:19","guid":{"rendered":"http:\/\/batchat.net\/?p=509"},"modified":"2013-03-30T09:46:19","modified_gmt":"2013-03-30T13:46:19","slug":"meiningers-international-wine-conference","status":"publish","type":"post","link":"https:\/\/bevologyinc.com\/blog\/2013\/03\/30\/meiningers-international-wine-conference\/","title":{"rendered":"Meininger’s International Wine Conference"},"content":{"rendered":"
\"Christoph<\/a>

Christoph Meininger, Publisher of Meininger’s Wine Business International<\/p><\/div>\n

I attended the 2013 Meininger’s International Wine Conference in D\u00fcsseldorf last week and came away very impressed.\u00a0 The conference takes place on the Saturday before the Sunday opening of ProWein and is a full day deep-dive into three current topics of high interest.<\/p>\n

This year’s focus was on the China market, E-commerce and the German market.\u00a0 Stevie Kim, GM of Vinitaly<\/p>\n

\"Stevie<\/a>

Stevie Kim, Managing Director of Vinitaly<\/p><\/div>\n

made an energetic presentation distilled from her visits there.\u00a0 Others speaking included Alberto Fernandes of Torres, Li Demei, Professor at University of Beijing, Michael Thurner of Austria’s Fine Brands,\u00a0 and the irrepressible and globe-trotting Robert Joseph, editor-at-large for Meininger’s whose insightful questions and deep experience in the market helped guide the dialog. Each presentation contributed to a view of the China market which reminded me of the blind men and an elephant story…but in a good way.\u00a0 The only way to understand the market is in pieces, and then putting those pieces together to understand the whole.<\/p>\n

The China market is\u00a0 huge, complicated and stratified…and rapidly morphing. The clear message from all was, don’t look at the market as “China”, but rather the many different states, regions and cities. Personal relationships, trust and “face” are at the heart of the business, and trying to force western ways is a one-way ticket to disaster.<\/p>\n

A second highlight was a fascinating presentation by superstar winemaker Angelo Gaja translated by Willi Klinger of the Austrian Wine Marketing Board.<\/p>\n

\"Willi<\/a>

Willi Klinger and Angelo Gaja<\/p><\/div>\n

Willi used to be the Export Director for Gaja wines so it was fun watching two old friends talk.\u00a0 It was real treat to meet Angelo and his daughter Gaia.<\/p>\n

\u00a0\u00a0\u00a0\u00a0 And speaking of legends, one of the recipients of the Meininger’s Awards at the evening function was Margrit Biever Mondavi,<\/p>\n

\"Margrit<\/a>

Margrit Biever Mondavi<\/p><\/div>\n

widow of Robert Mondavi whose presence and presentation brought the house to its feet.<\/p>\n","protected":false},"excerpt":{"rendered":"

Meininger’s International Wine Conference drew an international audience to a feature-packed overview of current key issues in global wine marketing including the China market.<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":false,"jetpack_social_options":{"image_generator_settings":{"template":"highway","enabled":false},"version":2}},"categories":[1],"tags":[9,32,102,103,108,110,121,128,146,170],"class_list":["post-509","post","type-post","status-publish","format-standard","hentry","category-uncategorized","tag-angelo-gaja","tag-christoph-meininger","tag-meiningers","tag-meiningers-international-wine-conference","tag-michael-thurner","tag-mondavi","tag-prowein","tag-robert-joseph","tag-stevie-kim","tag-vinexpo","et-doesnt-have-format-content","et_post_format-et-post-format-standard"],"jetpack_publicize_connections":[],"jetpack_featured_media_url":"","jetpack_shortlink":"https:\/\/wp.me\/p7k1BV-8d","jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/bevologyinc.com\/blog\/wp-json\/wp\/v2\/posts\/509"}],"collection":[{"href":"https:\/\/bevologyinc.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/bevologyinc.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/bevologyinc.com\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/bevologyinc.com\/blog\/wp-json\/wp\/v2\/comments?post=509"}],"version-history":[{"count":0,"href":"https:\/\/bevologyinc.com\/blog\/wp-json\/wp\/v2\/posts\/509\/revisions"}],"wp:attachment":[{"href":"https:\/\/bevologyinc.com\/blog\/wp-json\/wp\/v2\/media?parent=509"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/bevologyinc.com\/blog\/wp-json\/wp\/v2\/categories?post=509"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/bevologyinc.com\/blog\/wp-json\/wp\/v2\/tags?post=509"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}